Market Research Analysts and Marketing Specialists pay in Jacksonville

$84,340avg. a year
$40.55 an hour · 4,380 employed

Market Research Analysts and Marketing Specialists in the Jacksonville, FL metro area earn an average of $84,340 a year. That is $3,330 (4%) more than the Florida average of $81,010. The U.S. average is $89,490.

$76,740Median pay
$40.55Average hourly
+4%vs. Florida average
4,380Jobs in this metro

Other Florida metro areas

Average pay for market research analysts and marketing specialists in other Florida metro areas. Swipe to see all 21.

11,390 jobs
Cape Coral-Fort Myers, FL
$89,230
$42.90 an hour
21,590 jobs
North Port-Bradenton-Sarasota, FL
$84,790
$40.77 an hour
38,780 jobs
Orlando-Kissimmee-Sanford, FL
$82,300
$39.57 an hour
4
Miami-Fort Lauderdale-West Palm Beach, FL
$82,060
$39.45 an hour
51,040 jobs
Palm Bay-Melbourne-Titusville, FL
$81,190
$39.04 an hour
61,050 jobs
Lakeland-Winter Haven, FL
$80,540
$38.72 an hour
7800 jobs
Naples-Marco Island, FL
$78,830
$37.90 an hour
88,420 jobs
Tampa-St. Petersburg-Clearwater, FL
$78,680
$37.83 an hour
9110 jobs
Wildwood-The Villages, FL
$78,580
$37.78 an hour
10670 jobs
Gainesville, FL
$76,430
$36.75 an hour
11490 jobs
Crestview-Fort Walton Beach-Destin, FL
$75,730
$36.41 an hour
12620 jobs
Port St. Lucie, FL
$75,520
$36.31 an hour
13940 jobs
Deltona-Daytona Beach-Ormond Beach, FL
$74,350
$35.75 an hour
14940 jobs
Tallahassee, FL
$74,140
$35.65 an hour
15950 jobs
Pensacola-Ferry Pass-Brent, FL
$72,630
$34.92 an hour
16190 jobs
Punta Gorda, FL
$70,630
$33.96 an hour
17310 jobs
Panama City-Panama City Beach, FL
$70,540
$33.91 an hour
18220 jobs
Sebastian-Vero Beach-West Vero Corridor, FL
$69,450
$33.39 an hour
19440 jobs
Ocala, FL
$68,590
$32.98 an hour
2080 jobs
Homosassa Springs, FL
$63,680
$30.62 an hour
2170 jobs
Sebring, FL
$62,610
$30.10 an hour

Why people trust JobPayFacts

Official government dataEvery number comes from the U.S. Bureau of Labor Statistics wage survey of employers, not self-reported salaries.
Every state and city830 jobs across all 50 states, D.C. and 199 large metro areas.
Updated every yearNew figures each spring when BLS releases them. This site uses May 2025 data.
Browse all jobs

How Jacksonville compares

Pay range: metro vs. state vs. U.S.

Annual wage percentiles, May 2025
This metroFloridaU.S.

Florida metro areas

Average pay, May 2025 · this metro highlighted

Related jobs in Jacksonville

JobAvg. pay in this metro
Business Operations Specialists, All Other$88,250
Project Management Specialists$103,360
Human Resources Specialists$76,050
Management Analysts$98,820
Buyers and Purchasing Agents$79,310
Training and Development Specialists$75,690

All jobs in Jacksonville

Questions and answers

How much do market research analysts and marketing specialists make in Jacksonville?

The average is $84,340 a year, and the median is $76,740. About 4,380 people work in this job in the metro area.

Is that more than the Florida average?

That is $3,330 (4%) more than the Florida average of $81,010.

Is this job common in Jacksonville?

It makes up 5.7 of every 1,000 jobs in the metro area, 0.99 times the national share.

Sources and notes. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025, occupation code 13-1161. Metro area: Jacksonville, FL metropolitan statistical area (BLS area code 27260). Wages are gross pay before taxes and don't include overtime premiums, tips, bonuses or benefits; self-employed workers aren't included. How we use the data. JobPayFacts isn't affiliated with BLS.