Market Research Analysts and Marketing Specialists pay in Massachusetts
Market Research Analysts and Marketing Specialists in Massachusetts earn an average of $108,600 a year. That is $19,110 (21%) more than the U.S. average of $89,490. The best-paying metro area is Boston-Cambridge-Newton, MA-NH at $109,840.
Top-paying Massachusetts metro areas
Average pay for market research analysts and marketing specialists by metro area. Swipe to see all 7.
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Market Research Analysts and Marketing Specialists pay in Massachusetts, charted
Pay over time
Where Massachusetts market research analysts and marketing specialists work
Average pay by state
Massachusetts vs. neighbors
| Area | Avg. pay | Hourly |
|---|---|---|
| United States | $89,490 | $43.03 |
| Massachusetts | $108,600 | $52.21 |
| New York | $103,270 | $49.65 |
| Rhode Island | $89,490 | $43.03 |
| Connecticut | $86,740 | $41.70 |
| New Hampshire | $80,090 | $38.50 |
| Vermont | $78,420 | $37.70 |
Related jobs in Massachusetts
Average pay, Massachusetts, May 2025
Questions and answers
How much do market research analysts and marketing specialists make in Massachusetts?
The average is $108,600 a year, and the median is $101,810. That is $19,110 (21%) more than the U.S. average of $89,490.
What is the hourly wage in Massachusetts?
$52.21 an hour on average; the median is $48.95.
Where in Massachusetts do they earn the most?
Boston-Cambridge-Newton, MA-NH ($109,840), followed by Worcester, MA ($96,080). The lowest average among 7 metro areas with data is Amherst Town-Northampton, MA ($82,990).
How does Massachusetts rank?
Massachusetts ranks #1 of 51 states (including D.C.) with published data for this job, by average pay.