Market Research Analysts and Marketing Specialists pay in Boston-Cambridge-Newton
$109,840avg. a year
$52.81 an hour · 32,310 employed
Market Research Analysts and Marketing Specialists in the Boston-Cambridge-Newton, MA-NH metro area earn an average of $109,840 a year. That is about the same as the Massachusetts average of $108,600. The U.S. average is $89,490.
$102,390Median pay
$52.81Average hourly
+1%vs. Massachusetts average
32,310Jobs in this metro
Other Massachusetts metro areas
Average pay for market research analysts and marketing specialists in other Massachusetts metro areas. Swipe to see all 6.
12,030 jobs
Worcester, MA
$96,080
$46.19 an hour
21,050 jobs
Springfield, MA
$92,290
$44.37 an hour
3300 jobs
Pittsfield, MA
$89,290
$42.93 an hour
4440 jobs
Barnstable Town, MA
$89,040
$42.81 an hour
54,080 jobs
Providence-Warwick, RI-MA
$88,750
$42.67 an hour
6350 jobs
Amherst Town-Northampton, MA
$82,990
$39.90 an hour
Why people trust JobPayFacts
Official government dataEvery number comes from the U.S. Bureau of Labor Statistics wage survey of employers, not self-reported salaries.
Every state and city830 jobs across all 50 states, D.C. and 199 large metro areas.
Updated every yearNew figures each spring when BLS releases them. This site uses May 2025 data.
How Boston-Cambridge-Newton compares
Pay range: metro vs. state vs. U.S.
Annual wage percentiles, May 2025
This metroMassachusettsU.S.
Massachusetts metro areas
Average pay, May 2025 · this metro highlighted
Related jobs in Boston-Cambridge-Newton
| Job | Avg. pay in this metro |
|---|---|
| Business Operations Specialists, All Other | $101,750 |
| Project Management Specialists | $121,710 |
| Human Resources Specialists | $96,840 |
| Management Analysts | $149,600 |
| Buyers and Purchasing Agents | $97,820 |
| Training and Development Specialists | $89,790 |
Questions and answers
How much do market research analysts and marketing specialists make in Boston-Cambridge-Newton?
The average is $109,840 a year, and the median is $102,390. About 32,310 people work in this job in the metro area.
Is that more than the Massachusetts average?
That is about the same as the Massachusetts average of $108,600.
Is this job common in Boston-Cambridge-Newton?
It makes up 12.0 of every 1,000 jobs in the metro area, 2.07 times the national share.
Sources and notes. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025, occupation code 13-1161. Metro area: Boston-Cambridge-Newton, MA-NH metropolitan statistical area (BLS area code 14460). Wages are gross pay before taxes and don't include overtime premiums, tips, bonuses or benefits; self-employed workers aren't included. How we use the data. JobPayFacts isn't affiliated with BLS.