Market Research Analysts and Marketing Specialists pay in Columbus
$81,140avg. a year
$39.01 an hour · 5,880 employed
Market Research Analysts and Marketing Specialists in the Columbus, OH metro area earn an average of $81,140 a year. That is $2,580 (3%) more than the Ohio average of $78,560. The U.S. average is $89,490.
$77,010Median pay
$39.01Average hourly
+3%vs. Ohio average
5,880Jobs in this metro
Other Ohio metro areas
Average pay for market research analysts and marketing specialists in other Ohio metro areas. Swipe to see all 14.
17,080 jobs
Cincinnati, OH-KY-IN
$84,620
$40.68 an hour
25,440 jobs
Cleveland, OH
$75,020
$36.07 an hour
31,480 jobs
Akron, OH
$73,430
$35.30 an hour
41,420 jobs
Dayton-Kettering-Beavercreek, OH
$71,250
$34.25 an hour
5130 jobs
Lima, OH
$68,880
$33.12 an hour
61,080 jobs
Toledo, OH
$68,520
$32.94 an hour
7100 jobs
Springfield, OH
$65,980
$31.72 an hour
8410 jobs
Youngstown-Warren, OH
$65,280
$31.39 an hour
9180 jobs
Sandusky, OH
$64,580
$31.05 an hour
10580 jobs
Canton-Massillon, OH
$63,620
$30.59 an hour
11110 jobs
Mansfield, OH
$61,150
$29.40 an hour
12290 jobs
Huntington-Ashland, WV-KY-OH
$60,250
$28.97 an hour
13140 jobs
Wheeling, WV-OH
$59,440
$28.58 an hour
1470 jobs
Weirton-Steubenville, WV-OH
$56,210
$27.03 an hour
Why people trust JobPayFacts
Official government dataEvery number comes from the U.S. Bureau of Labor Statistics wage survey of employers, not self-reported salaries.
Every state and city830 jobs across all 50 states, D.C. and 199 large metro areas.
Updated every yearNew figures each spring when BLS releases them. This site uses May 2025 data.
How Columbus compares
Pay range: metro vs. state vs. U.S.
Annual wage percentiles, May 2025
This metroOhioU.S.
Ohio metro areas
Average pay, May 2025 · this metro highlighted
Related jobs in Columbus
| Job | Avg. pay in this metro |
|---|---|
| Business Operations Specialists, All Other | $89,420 |
| Project Management Specialists | $104,990 |
| Human Resources Specialists | $79,840 |
| Management Analysts | $99,750 |
| Buyers and Purchasing Agents | $80,290 |
| Training and Development Specialists | $73,480 |
Questions and answers
How much do market research analysts and marketing specialists make in Columbus?
The average is $81,140 a year, and the median is $77,010. About 5,880 people work in this job in the metro area.
Is that more than the Ohio average?
That is $2,580 (3%) more than the Ohio average of $78,560.
Is this job common in Columbus?
It makes up 5.3 of every 1,000 jobs in the metro area, 0.92 times the national share.
Sources and notes. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025, occupation code 13-1161. Metro area: Columbus, OH metropolitan statistical area (BLS area code 18140). Wages are gross pay before taxes and don't include overtime premiums, tips, bonuses or benefits; self-employed workers aren't included. How we use the data. JobPayFacts isn't affiliated with BLS.