Personal Financial Advisors pay in the U.S.
$156,670avg. a year
$75.32 an hour · 266,800 employed
Personal Financial Advisors in the U.S. earn an average of $156,670 a year and a median of $105,070. Pay is highest in New York ($210,310) and lowest in North Dakota ($90,390).
$105,070Median pay
$75.32Average hourly
+28%Avg. pay since 2020
266,800Jobs in the U.S.
Top-paying states for personal financial advisors
Average pay by state. Swipe to see the top 10.
121,550 jobs
New York
$210,310
$101.11 an hour
29,300 jobs
New Jersey
$191,890
$92.25 an hour
3620 jobs
South Dakota
$175,820
$84.53 an hour
4
Massachusetts
$172,430
$82.90 an hour
532,200 jobs
California
$170,070
$81.77 an hour
65,200 jobs
Wisconsin
$166,810
$80.20 an hour
712,200 jobs
Pennsylvania
$165,100
$79.38 an hour
86,340 jobs
Virginia
$163,180
$78.45 an hour
921,490 jobs
Florida
$162,780
$78.26 an hour
105,790 jobs
Washington
$162,590
$78.17 an hour
Why people trust JobPayFacts
Official government dataEvery number comes from the U.S. Bureau of Labor Statistics wage survey of employers, not self-reported salaries.
Every state and city830 jobs across all 50 states, D.C. and 199 large metro areas.
Updated every yearNew figures each spring when BLS releases them. This site uses May 2025 data.
Personal Financial Advisors pay, charted
Pay over time
United States, annual wage, May of each year
AverageMedian
Where the jobs are
Employment by state, May 2025
Average pay by state
May 2025 · tap a state
AKMEWIVTNHWAIDMTNDMNILMINYMAORNVWYSDIAINOHPANJCTRICAUTCONEMOKYWVVAMDDEAZNMKSARTNNCSCDCOKLAMSALGAHITXFL
Under $124k$124k–$137k$137k–$158k$158k+
Top-paying metro areas
Average pay, May 2025 (areas with 100+ jobs)
| Metro area | Avg. pay | Hourly |
|---|---|---|
| Naples-Marco Island, FL | $227,090 | $109.18 |
| New York-Newark-Jersey City, NY-NJ | $217,170 | $104.41 |
| Macon-Bibb County, GA | $214,380 | $103.07 |
| San Francisco-Oakland-Fremont, CA | $214,350 | $103.05 |
| San Jose-Sunnyvale-Santa Clara, CA | $206,970 | $99.51 |
| Portland-South Portland, ME | $195,790 | $94.13 |
| Charleston, WV | $194,720 | $93.61 |
| Bend, OR | $190,740 | $91.70 |
Related jobs
- Accountants and Auditors$94,750
- Financial and Investment Analysts$116,800
- Loan Officers$87,790
- Financial Specialists, All Other$93,810
- Insurance Underwriters$93,700
- Tax Preparers$60,930
Average U.S. pay, May 2025
Bureau of Labor Statistics OEWS
Personal Financial Advisors pay in every state
States without a figure had too few jobs or too little survey data for BLS to publish.
| State | Avg. pay | Median | Jobs |
|---|---|---|---|
| Alabama | $132,860 | $77,990 | 2,540 |
| Alaska | $117,610 | $78,690 | – |
| Arizona | $125,750 | $96,950 | 6,430 |
| Arkansas | $113,140 | $79,420 | 1,320 |
| California | $170,070 | $130,330 | 32,200 |
| Colorado | $123,110 | $89,280 | 6,730 |
| Connecticut | $160,780 | $129,720 | – |
| Delaware | $136,950 | $125,050 | – |
| District of Columbia | $144,800 | $104,990 | 480 |
| Florida | $162,780 | $100,970 | 21,490 |
| Georgia | $154,620 | $101,450 | 6,830 |
| Hawaii | $117,560 | $76,070 | 550 |
| Idaho | $135,790 | $94,370 | 760 |
| Illinois | $158,450 | $120,130 | 9,760 |
| Indiana | $137,220 | $87,710 | 5,400 |
| Iowa | $132,560 | $92,310 | 1,920 |
| Kansas | $149,410 | $102,530 | 4,150 |
| Kentucky | $124,320 | $67,150 | 2,040 |
| Maryland | $153,800 | $99,880 | 5,260 |
| Massachusetts | $172,430 | $125,670 | – |
| Michigan | $121,890 | $77,930 | 6,570 |
| Minnesota | $141,760 | $102,660 | 5,280 |
| Mississippi | $117,880 | $63,300 | 790 |
| Missouri | $136,640 | $99,930 | 4,480 |
| Montana | $126,570 | $97,450 | – |
| Nebraska | $129,590 | $93,280 | 2,210 |
| Nevada | $135,470 | $92,720 | 1,730 |
| New Hampshire | $129,040 | $96,780 | 1,850 |
| New Jersey | $191,890 | $158,570 | 9,300 |
| New Mexico | $151,100 | $94,270 | 610 |
| New York | $210,310 | $166,400 | 21,550 |
| North Carolina | $143,740 | $96,880 | 12,340 |
| North Dakota | $90,390 | $76,870 | 540 |
| Ohio | $123,380 | $90,990 | 7,680 |
| Oklahoma | $94,010 | $68,670 | 1,140 |
| Oregon | $161,810 | $122,830 | 3,070 |
| Pennsylvania | $165,100 | $105,200 | 12,200 |
| Rhode Island | $105,650 | $80,200 | 1,130 |
| South Carolina | $132,810 | $96,330 | 2,400 |
| South Dakota | $175,820 | $128,720 | 620 |
| Tennessee | $153,140 | $84,160 | 3,970 |
| Texas | $146,000 | $99,160 | 18,200 |
| Utah | $117,140 | $77,390 | 2,520 |
| Vermont | $136,000 | $110,020 | 520 |
| Virginia | $163,180 | $102,640 | 6,340 |
| Washington | $162,590 | $114,050 | 5,790 |
| West Virginia | $124,400 | $80,010 | 670 |
| Wisconsin | $166,810 | $119,430 | 5,200 |
| Wyoming | $129,060 | $77,490 | 310 |
Metro areas with the most jobs
New York-Newark-Jersey City, NY-NJ
$217,170
23,980 jobsLos Angeles-Long Beach-Anaheim, CA$151,050
13,980 jobsMiami-Fort Lauderdale-West Palm Beach, FL$177,500
8,390 jobsChicago-Naperville-Elgin, IL-IN$156,300
8,370 jobsPhiladelphia-Camden-Wilmington, PA-NJ-DE-MD$169,850
7,390 jobsSan Francisco-Oakland-Fremont, CA$214,350
7,130 jobsPhoenix-Mesa-Chandler, AZ
$134,580
5,000 jobsCharlotte-Concord-Gastonia, NC-SC
$144,450
4,850 jobsQuestions and answers
How much do personal financial advisors make?
The average is $156,670 a year across the U.S. Half earn more than $105,070 and half earn less (the median).
What is the hourly pay?
The average hourly wage is $75.32, and the median is $50.51 an hour.
Which state pays personal financial advisors the most?
New York, with an average of $210,310 a year. The best-paying metro area is Naples-Marco Island, FL at $227,090.
What is the pay range?
The lowest-paid 10% earn under $50,190 a year, and the top 10% earn over $357,020.
Sources and notes. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 (trend: May 2020–May 2025), occupation code 13-2052. Wages are gross pay before taxes and don't include overtime premiums, tips, bonuses or benefits; self-employed workers aren't included. Year-to-year changes can partly reflect survey method changes, so treat the trend as a guide. How we use the data. JobPayFacts isn't affiliated with BLS.